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Slow Money Webinar – April 24

Posted on April 16th, 2014 in Uncategorized | No Comments

Microsoft Word - Slow Money webinar flyer.docx

“Co-op ready to make history with store in 2015″

Posted on April 16th, 2014 in Uncategorized | No Comments

This in-depth story about Wild Root Market appeared March 27, 2014 in the Racine Journal Times’ special section, Racine County Open For Business.

The Ten Best (and Worst) States to Eat Local

Posted on April 16th, 2014 in Uncategorized | No Comments

Wisconsin ranks in the top ten, at eighth, according to this article. Texas ranks worst, with Illinois at eighth worst. Here is another article about the same report.

Annual Owners’ Meeting video report

Posted on April 15th, 2014 in Uncategorized | No Comments

Thanks to our friends at Racine TV for this terrific promotional video shot on location at the Wild Root Market Annual Owners’ Meeting on April 14 at First Presbyterian Church in Racine.


Take a look!  And then check out RacineTV at  for more good news about Racine!


View the video here.

Out & About in April

Posted on April 7th, 2014 in Uncategorized | No Comments

Wild Root Market Board Members will be Out & About in Racine on Thursdays in April to connect with prospective Member-Owners to answer your questions about joining the co-op. Please stop by from 6-8 pm at Dewey’s Restaurant and Sports Bar, 600 Main Street in Racine – we would love to meet you and have you learn more about what’s in store (pun intended).

WRM Board Members Interviewed for Article in She Magazine

Posted on April 6th, 2014 in Uncategorized | No Comments

Wild Root Market Board members, Alida Harper Trocke, Board President, and Colleen Wilkinson, Director and Chair of the Ownership and Growth Committe, were interviewed for an article in the issue of She Magazine published on March 28.

WRM in the news – Glad You Asked

Posted on April 6th, 2014 in Uncategorized | No Comments

A Racine Journal Times reader wrote to Glad You Asked: “When is the new grocery store coming to West Racine in the old Piggly Wiggly by CVS on West Boulevard?” You can read the answer here. Be sure to scroll down to look in the comments for a letter from Colleen Wilkinson, adding some details.

Needed: General Manager

Posted on April 6th, 2014 in Uncategorized | No Comments

Do you know a General Manager with grocery store operations experience who has the requisite skills to help design a store, develop its processes/operations, hire the right staff and run the store? If so, please direct them to submit their resume and cover letter (outlining their interest in and qualifications for this role) to: Wild Root Market Selection Committee | P.O. Box 443 | Racine, WI 53401 | or electronically to


With a site under contract, an experienced grocery store Project Manager hired and a design/build firm partnered with us, we now need a highly qualified General Manager to help us bring this project across the finish line! The sooner we can find just the right person the better. 

Past Events

Posted on April 6th, 2014 in Uncategorized | No Comments

Please note: the following notices refer to events which happened in the past.

Annual Owner’s Meeting: April 14th

Posted on April 6th, 2014 in Uncategorized | No Comments

We’re excited to confirm the date for our 2014 Owners’ Meeting: Monday, April 14th starting at 5:30 p.m. at First Presbyterian Church (716 College Ave. in Racine).  As always, we look forward to bringing the community together for our annual meeting.  The meeting is open to all, but only Member-Owners are eligible to vote.


Please refer to the attached map for details about parking options for the Annual Owners’ Meeting. Limited parking may be available in the First Presbyterian Church parking lot behind the church building. Additional parking may be available in the lot at Living Light Community Center (formerly the Racine YWCA) which is next door to the First Presbyterian Church. There is also metered parking on the streets, or in the public lot across Park Avenue. View Street MapPlease use the College Avenue entrance (southeast corner of the building).

An important order of business at the annual meeting is the election of directors to the board.  This year that will involve voting to ratify two directors who were appointed by the Board in 2013 and electing two new directors who are being recommended by the Board. For more information about the candidates, click here.

In addition to the election, the program will include updates on all key aspects of the status of our project.

We will also be reaching out for additional volunteers to represent us at community functions such as the Racine Farmer’s Market.  And, we are looking for folks with specific skills to help round out our committees:


Newsletter editor: Edit copy for our monthly e-newsletter

Email list manager: Update our email list each month with new owners and address changes

Writers: Write brief event reviews, status updates, profiles for our monthly E-newsletter. Craft the occasional press release.

Social Media coordinator: Help us maximize our use of Facebook, Twitter and LinkedIn.


Volunteers with finance, lending, accounting, grant writing, database management, legal or sales backgrounds.  


Volunteers with construction, real estate, grocery and retail experience.


Volunteers with experience doing bookkeeping, accounts payable/receivable, balance sheets and income statements. Familiarity with Quickbooks preferred.


If none of the above categories is a fit for you, please consider these essential volunteer opportunities:

Event Ambassadors
Farmers Market Coordinator
Event planners/organizers
Brochure distribution
House Party hosts

Please let us know at the annual meeting if you are interested in any of these volunteer opportunities or send us an email here.

For more details about the meeting, please see the current newsletter, here.